The HUB Station is connecting arts and businesses working creatively together to inspire and collaborate. A co-working community for artists, small businesses, start-up companies and entrepreneurs. The logo plays honor to the historical importance while adding a modern appeal that reinforces the tagline Connecting Arts & Business. The modern exterior signage identifies the Art Center and Business Center with colorful icons relating to each. The digital signage was designed to tie the two centers together while promoting events and activities within the HUB Station.